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GOOGLE BUSINESS LISTING | GOOGLE MY BUSINESS 

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Google Business Listing is the business listings in the Map that is usually seen at the top or middle of Google’s first-page results when you go search on Google.

These listings tend to show up when you search for a keyword that comes with Specific city, State and Country. Google Listing helps to grab the viewer’s attention and increase how you rank in local Google search results. Google Listing has to do with Google My Business.

The Importance of Google Listing –GOOGLE BUSINESS LISTING

  • Google Business Listing is essential for Local SEO as it enables your business listing to appear in local search for queries specific to your products or services.
  • Listing control your information and service offering, at least it helps you to put your basic business information in Google’s Local Search Index.
  • Google has recently started a campaign to recruit users as ‘local guides’, rewarding them when they rate and review local businesses.

Google Listing.

How To Submit Google Listing –GOOGLE BUSINESS LISTING

The procedure of submitting your listing is very simple and straightforward.

  • You open an account in ‘Google Local Business Center’ and complete the information needed.
  • Then, claim and verify your local business on Google Listing. Make sure your profile is 100% complete with your business information such as email, business hours, payment options, services, Coupons, Photos and Videos.
  • You can upload up to 10 Photos and link up to 5 YouTube videos. Ensure that you complete the profile with as much as information as possible;  this shows Google that you are an active business and that your listing is the most relevant for the specific keyword being searched. If you are in a competitive market, look at your competitors listings, see how much information they make available and make sure to at least expand on the opportunity they have missed out.
  • Optimize your Google Listing by adding your businesses in other places besides Google local. Some of the sites and directories where you can add your business are: Yelp, LinkedIn, Canpages, Yellow Pages, Weblcal, Gigpark, Ziplocal and Praized tomentions but a few.
  • Analysis the competitor citations and replicate them, send it to the same sites so they can be recognized under your site as Citations as well.
  • Combine the citations with reviews input directly into your Google local listing and other reviews from authority sites in your industry niches. That is, Trapadisor, Homestars, Yelp are mostly pick up by Google and displayed in the Maps.

How To Track Your Google Listing

There are various channels to track your Google Maps listings sends to your website such as follows;

  • Log in to the Google local Business Center Dashboard.
  • Tracking your listing traffic using a dedicated profile within Google Analytics. This will show what keywords people are using to find/click on your local listing in the Universal Map.
  • You can change the predefined search engine with Google Analytics simply by adding the following line of Code. ‘pageTracker._addOrganic(“maps.google,”dq”):

Or create a new profile and add filter that accounts for traffic coming from the Maps.google.

  • Go to the Google Analytics Dashboard
  • Analytics settings > profile settings
  • Add a Filter
  • Select Predefined Filter
  • Include only – traffic from domains that begin with
  • Domain maps\. Google
  • Select Custom Filter, instead of predefined filter
  • Select include
  • Go to the Filter Field
  • Select Referral
  • Filter patterns: maps\.google.

All this means that business owners must attract the most potential visits to their sites, they must ensure that they expose online is fully maximize.

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